Content scheduling and auto-posting
Approved posts and photos are queued once and published to each channel on schedule, with a person approving every post before it enters the queue.
Marketing gets done in bursts. Three posts one week, nothing for a month. The job photos that would make the best posts sit in the crew's phones and never get used.
- 01Trigger
Batch approved
A person approves a set of posts in the calendar, or the weekly planning reminder fires.
- 02Qualify or process
Format per channel
Each post is sized and worded for each network; failures are caught before the slot.
- 03System update
Queue and publish
Posts are scheduled and published; each publish and each failure is logged.
- 04Customer communication
Posts go live
The audience sees consistent posts on schedule; comments and messages wait for a person.
- 05Human escalation
Approve first, reply always
Nothing is queued without approval; every comment and message is answered by a person.
- 06Measurement
Consistency and reach
Posts published versus planned, failures, and the engagement each platform reports, weekly.
Best for
- Businesses that post when someone remembers
- Companies with good job photos and no time to publish them
- Owners who want to approve a month of posts in one sitting
Trigger
A person approves a batch of posts in the content calendar, or a weekly planning reminder fires.
Inputs
- Approved copy and images for each post
- The channel list and each channel's connected account
- The posting schedule
- Brand rules: what is never posted, and how the company sounds
Actions
- Format each approved post for each channel
- Queue it to the scheduler at the planned time
- Publish on schedule
- Collect the basic engagement numbers each platform exposes
- Report weekly and flag any post that failed to publish
Outputs
- Posts published on schedule across the connected channels
- A weekly report of what went out and how it did
- Alerts for failed posts
Human handoff
Every post is approved by a person before it is queued. Comments and messages are answered by a person. Nothing is written and published in one automatic step.
Exceptions
- A post the platform rejects raises an alert and is fixed by a person
- An image in the wrong size is reformatted or flagged before the slot
- An expired platform connection opens a reconnect task instead of silently failing
- The queue can be paused by a person in one step when a storm, tragedy, or local event makes posting inappropriate
Required access
- The social accounts connected through the scheduler, with each platform's app approval
- The brand rules and the approver's name
- The photo source: a shared album, the CRM, or a job-photo app
Important limitations
- Platform rules and app approvals vary per network and change without notice; some formats cannot be scheduled on some networks
- Engagement numbers are whatever each platform chooses to expose, which differs by network
- The scheduler publishes; it does not reply to comments or messages
- GoHighLevel
- Social scheduling tools
- Google Business Profile
- WordPress
- GoHighLevel
- Social scheduling tools (validate first)
- Google Business Profile (validate first)
- WordPress
About one to two weeks, including connecting and approving each channel
$2,000 to $5,000
The range for the tier this workflow usually falls in. Your number comes in a written scope. Pricing →
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